Linkin Park - New Site Lanch

Linkin Park launched a great site today that offers their fans a lot of really great access and preferential treatment opportunities. They’re offering a host of packages, inlcuding online only merch and special box sets. The kicker - if you buy any of the current special packages, you’ll receive exclusive early access to the best seats at their shows automatically.

Digging further, if you buy a ticket to one of their shows via the site, you can add VIP CONCIERGE SERVICE which includes:

• VIP entrance with parking

• Access to pre-show VIP Area with appetizers and a cash bar

• Concierge merchandise service

• Exclusive LINKIN PARK T-Shirt

• Official tour book and collectible laminate

• On-site concierge

All this can be had for $199.95 for ticket buyers, and $149.95 for LPUX Members (their fan club).

Now I’m sure all this extra VIP service isn’t free for the band and takes a ton of extra coordination, but I’m sure they’re making a profit off of each sale and building trust and rapport with their fans at the same time by offering unique ways to engage with the band and the music.

Now I’m not a fan of Linkin Park at all. I don’t like their music. But I LOVE how they’re putting together a great experience for their fans, and ultimately that’s what this is about. Nice work.