Print's going Pixels: "Got Milk" ad campaign geting the iPad treatment

Wednesday

Jul072010

MediaPost has a nice article about the further pixelification of print. This time it's the venerable "Got Milk" ad campaign geting the iPad treatment, created by Goodby Silverstein & Partners with music by Elias Arts.

The new digitally based efforts cost-effectively make use of opportunities to film new Got Milk? (a/k/a "Milk Mustache") campaign stars while they're being shot for print ads, explains Sal Taibi, partner/general manager of Deutsch Inc., who has led the agency's management of the integrated campaign since its inception.

Print's going Pixels indeed.

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Response: hermes store usa

at hermes store usa on May 25, 2013

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Response: corporate marketing strategies online

at corporate marketing strategies online on November 26, 2013

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